Our Management Team
Director of Sales
Brian Butterworth has led the sales team at The Red Lion Inn and The Porches Inn at MASS MoCA, for over ten years working to integrate his sales efforts with an overarching goal of growing the tourism and meetings industries in the Berkshires. Brian currently serves on the Board of Directors of New England Inns & Resorts Association; a member of the NTA Leadership Team–Technology Task Force; is a Tourism Cares Volunteer; a Student Mentor and Massachusetts Scholarship Administrator; and serves on the MOTT International tourism marketing advisory group. He has served as a mentor to many new tourism professionals, fosters the exploration of partnerships between organizations and helps promote tourism in Massachusetts to both national and international audiences.